Mission & Business Model


Based on the assumptions made, our mission is to create both generic and custom financial products based on the needs of TraFi Institutions (Banks, Assets Managers, Insurance Companies) that want to offer access to crypto to their customers. In a nutshell, the idea can be summarized as follows:

Idea Summary

A partnership with a financial institution is an ideal combination of skills, technology and financial support to achieve this mission:


Two main targets have been identified:

The initial effort will be focused on banks. The product will allow them to offer new services and products to their existing customers that are interested in diversifying their portfolio with crypto and to generate additional income from them. However reaching out directly to single investors will yield higher returns since the entire referral fee would go to the platform.

Business Model

As mentioned, the business model for Banks is borrowed from TraFi and works as follows:

Business Model


At high level the product can be represented by the following scheme:

Product Scheme


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